Tags
alina brown, areallygoodejob, dream job, goodemovement, hardy wallace, Murphy-Goode winery, paul mabray, pr, social networking, vintank
What a privilage today to present yet another guest post here. Immediately I was attracted to the layout and the obviously planned approach that Alina has taken with her approach to the Murphy-Goode Wine Country Lifestyle Correspondent application process. What an amazing idea!
So without further ado, here is Alina Brown of the GoodeMovement campaign:
Why a beginning wine enthusiast might be the right choice for A Really Goode Job
The last few days I’ve been contemplating why I (or any other beginning wine enthusiast) could be the right choice for Murphy-Goode’s “Really Goode Job” opportunity. There is very little offered in the Wine Country Lifestyle Correspondent job description that helps applicants identify in-depth qualities and contributions the winery is seeking in its ultimate candidate. This is not surprising – the “bang for the buck” element means that Murphy-Goode wants to open the field to as many people as possible, rightly so.
It is easy to say that the two critical factors for candidates are an interest in wine and expertise in social media. The two apparent frontrunners in the job search, Hardy Wallace ( @goodetobefirst) and Rick Bakas (@rickbakas), are prime examples of candidates with vast wine and social media expertise. It got me wondering, do I have a shot at this job without the relevant background in enology (a word I only learned a couple of weeks ago)?
Last night I tweeted @pmabray of Vintank, the “digital think tank for the wine industry,” which has upped the ante for Murphy Goode’s job search by offering $100,000 worth of strategic consulting services if M-G selects one of Vintank’s top four candidate picks.
My question: Curious, is wine expertise a critical or bonus factor in having a shot at [A Really Goode Job]? Is there any hope for novices?
@pmabray’s response: Wine expertise is helpful but strategic thinking, social media expertise, ebusiness experience, charisma & hustle win us over.
I liked this response. Partially, because ….
[please click here to read the rest of the post]
I’d love to hear you opinions on this – poa st comment on my website or shoot me an email.
Cheers, Alina
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People, this is hopeful news for any of us crazy willing enough to apply for the position. Thanks again to Alina for offering her two cents and encouraging words.
I say: Two thumbs up for Alina! Go on over and give her a chat up on:
- Twitter: @goodemovement
- HP: Murphy-Goode Movement
RE: “Why a beginning wine enthusiast might be the right choice for A Really Goode Job”
I encourage all the underdogs to apply. I believe Murphy-Goode needs a fresh, young, enthusiastic Web 2.0 guru who can both remind wine lover’s of their first sip and encourage new fans.
I think I mentioned that in my video
Good luck to all.
Greetings BeedleDee!
Honoured to have an Elizabethen-era comment on my blog
!
You video had me captured very quickly and I have been waiting for you to find me… for I knew you were savvy enough to show up here sooner or later.
I think you are right on the ball when you note that Murphy-Goode needs a fresh and enthusiastic web2.0 knowledgable correspondent. Have you seen the other arguements (for example over on the Social Media post (scroll down to the comments between Hardy and myself) or on the $100K pro bono offer from VinTank)? There are obviously other opinions on the matter…
How is your campaign going along and how can I help you with your networking?
Hello Andy,
Oh believe me, I always know what’s going on — You gotta watch out for us quiet ones
I’m glad you enjoyed my video. Thank you. My campaign is going well. Yours?
As for the social media arguments? I’m saving my words for the essay. Can’t give it all away
A job hunt is all about strategy, and they are watching our every move.
Elizabeth
I wonder how many quiet ones are out there?
And if being quiet is what social media is about? (Granted, you don’t need to flapping your chops at everything going on, in fact that might cause you more trouble than you hope for!)
I have no campaign, or shall I say, no Murphy-Goode application in.
But I did get my first concrete job offer this morning for something rather local (in Germany), which is very pleasing and *one* reason I got on this crazy ride to begin with.
Strategy is key for the applicant, for sure… looking to see if your’s pans out! Here’s hoping we can toast to you making the first cut!!!
Andy
Wow, Alina is really moving:
Great video, what an excellent idea for your promo! Go Alina, Go!
Andrea,
Quiet means I’m watching everything Murphy-Goode related, and not always interacting with other candidates.
Doesn’t mean I am not socializing and networking online elsewhere.
Elizabeth
Oh, I hear ya, Elizabeth!
Hope your strategy pans out and I can raise a glass for you making the first cut
.
Thanks Andy
The only strategy is that there is no strategy — it’s about being yourself. And I do that on BeedleDee.com
Elizabeth
PS – I do enjoy your blogs. Keep up the good work.